Terms of Service
Version 0.9 ·
This version is a working draft published for reference. It is not final.
GO AI EZ Terms of Service · Effective: [DATE] · [COMPANY LEGAL NAME], a [STATE] [ENTITY TYPE] ("GO AI EZ," "we," "us")
1. The Agreement. These Terms govern access to and use of the GO AI EZ platform, websites, hosted microsites, messaging services, and related services (the "Services") by the business that creates an account ("Customer," "you") and its authorized users. By creating an account, clicking accept, or using the Services, you agree to these Terms, the Privacy Policy, the SMS & Communications Terms, the Acceptable Use Policy, and any order or plan you select (together, the "Agreement"). If you accept on behalf of a business, you represent you have authority to bind it. ⚖️ NOTE: confirm B2B-only framing; the Services are offered to businesses, not consumers.
2. The Services. GO AI EZ provides automated local-business marketing and operations tools, including review collection and display, first-party feedback, customer messaging, call handling, website and Google Business Profile improvements, hosted microsites, booking, payment links, reporting, and related features. Features vary by plan and may change; we will not materially reduce core functionality of a paid plan during a paid period without notice.
3. Accounts and Users. You are responsible for your account, credentials, and all activity under them, and for ensuring your users comply with the Agreement. You must provide accurate business information (including legal name and tax identification where required for messaging registration) and keep it current.
4. Customer Responsibilities. You are responsible for: (a) your business's compliance with laws applicable to it; (b) the accuracy of business information, contact lists, and content you provide; (c) obtaining and maintaining all consents required to contact your customers (see SMS & Communications Terms); (d) your relationships and obligations to your own customers, including services sold, refunds, and disputes; and (e) reviewing automated content and settings available to you. You represent and warrant that contacts you import or provide gave your business their contact information and any legally required consent, and you will indemnify us for claims arising from contacts or consents you supplied (see §14).
5. Automated Actions; Your Controls. The Services take automated actions on your behalf (for example: sending review invitations and reminders, replying to reviews, publishing or editing website content, updating business listings, responding to inquiries). You authorize these actions. The Services provide controls including pause, undo of website changes, approval settings, and blocked topics; you are responsible for using them as you see fit. We never promise or guarantee search rankings, review outcomes, or business results, and you agree not to rely on the Services as a guarantee of any outcome.
6. Messaging. Messaging features are governed by the SMS & Communications Terms, incorporated by reference, including consent requirements, sender identification, opt-out handling, and restrictions on owner-initiated campaigns until carrier registration for your business is complete.
7. Third-Party Platforms. The Services interoperate with third-party platforms (Google, Meta, carriers, payment processors, accounting providers, review platforms). We do not control them; their terms apply to your accounts with them; features depending on them may change or be interrupted if they change. Some review platforms prohibit businesses from soliciting reviews; the Services will not solicit reviews on such platforms and you agree not to use the Services to attempt it.
8. Fees; Billing. Plans, prices, usage allowances, add-ons (including SMS credits), and any location-based pricing are as presented at purchase or in your account. Fees are billed in advance per period via our payment processor; usage add-ons may be billed on purchase. Taxes are additional where applicable. Auto-renewal: subscriptions renew automatically until cancelled; you may cancel anytime effective at period end from your account. Fees are non-refundable except as stated in the Billing & Refund Policy or required by law. We may change prices with at least [30] days' notice, effective on your next renewal. ⚖️ NOTE: confirm state auto-renewal disclosure requirements (e.g., CA ARL) are satisfied at checkout.
9. Customer Data; License; Aggregated Data. "Customer Data" means data you or your end customers submit to the Services and data collected for you by the Services (including website analytics, calls, messages, reviews, and contacts). You own Customer Data. You grant us a worldwide, non-exclusive license to host, process, transmit, display, and create derivative operational artifacts from Customer Data solely to provide, secure, support, and improve the Services and as instructed by you. You also grant us the right to create and use de-identified and aggregated data derived from Customer Data (data that does not identify you, your customers, or any individual) for benchmarking, analytics, research, and improving our products, during and after the term. We will not sell personal information. ⚖️ NOTE: this is the data-use clause the platform's benchmarking layer depends on; counsel to confirm de-identification standard and state-law alignment.
10. Privacy; Processing Roles. For end-customer personal information processed on your behalf, you are the controller/business and we are the processor/service provider under the Data Processing Addendum, incorporated by reference. For HIPAA-covered customers, no PHI features may be used unless a Business Associate Agreement is executed with us.
11. Intellectual Property. We own the Services, software, templates, and our marks. You receive a limited, non-exclusive, non-transferable right to use them during the term. Content generated by the Services for your business (posts, replies, pages) is yours to use for your business upon creation, subject to third-party platform rights and §9. Feedback you give us may be used without restriction.
12. Acceptable Use. You will comply with the Acceptable Use Policy (incorporated). We may suspend the Services (in whole or part) for material violations, legal risk, non-payment after notice, or threats to the platform or carriers, using the least-disruptive step reasonably available.
13. Term; Termination; Data Export. The Agreement runs until cancelled or terminated. Either party may terminate for material breach uncured within [15] days' notice. Upon cancellation you retain access through the paid period. You may export your contacts, reviews, messages, content, and reports at any time, including after cancellation for [30] days, after which we may delete Customer Data per our retention schedule, subject to legal holds.
14. Indemnification. You will defend and indemnify us against third-party claims arising from: (a) Customer Data or contacts/consents you supplied; (b) your products, services, or dealings with your customers; (c) your violation of law or the Agreement — except to the extent caused by our breach. We will defend and indemnify you against third-party claims that the Services as provided infringe their IP, with customary exclusions and remedies (modify, replace, or refund prepaid unused fees). ⚖️ NOTE: counsel to confirm mutual scope.
15. Disclaimers. THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE." WE DISCLAIM ALL IMPLIED WARRANTIES (MERCHANTABILITY, FITNESS, NON-INFRINGEMENT) AND ANY WARRANTY REGARDING RESULTS, RANKINGS, DELIVERABILITY, OR THIRD-PARTY PLATFORMS, TO THE MAXIMUM EXTENT PERMITTED BY LAW.
16. Limitation of Liability. EXCEPT FOR: (a) YOUR INDEMNITY AND PAYMENT OBLIGATIONS, (b) EITHER PARTY'S GROSS NEGLIGENCE OR WILLFUL MISCONDUCT, OR (c) BREACH OF §18 (CONFIDENTIALITY) — NEITHER PARTY IS LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR LOST PROFITS/REVENUE, AND EACH PARTY'S TOTAL LIABILITY IS CAPPED AT THE FEES YOU PAID US IN THE [12] MONTHS BEFORE THE CLAIM. ⚖️ NOTE: counsel to set carve-outs (e.g., TCPA-related indemnity uncapped?) and cap level.
17. Service Levels; Support. If your plan includes an SLA, the Service Level Agreement (incorporated) applies; otherwise we provide the Services with commercially reasonable skill and the support channels described in your account.
18. Confidentiality. Each party will protect the other's non-public information with reasonable care and use it only under the Agreement, for [3] years (trade secrets: as long as protected).
19. Publicity. With your permission, we may identify you as a customer and use anonymized results; you may revoke in writing.
20. Governing Law; Disputes. [STATE] law governs, excluding conflicts rules. ⚖️ NOTE — counsel to choose ONE dispute framework and delete the other: (A) Courts: exclusive venue in the state/federal courts of [COUNTY, STATE], each party waiving jury trial; or (B) Arbitration: binding individual arbitration under [AAA/JAMS] rules in [CITY], class actions and class arbitrations waived, small-claims and injunctive-relief carve-outs, 30-day opt-out for new customers.
21. Changes to Terms. We may update these Terms; material changes take effect on your next renewal or [30] days after notice, whichever is later. Continued use is acceptance.
22. General. Entire agreement; order-of-precedence [Order/Plan → DPA/BAA → SMS Terms → these Terms → policies]; assignment only with consent except to an affiliate or in a merger/sale; force majeure; notices to [LEGAL EMAIL] and your account email; severability; no waiver; independent contractors; export-control and anti-corruption compliance; survival of §§9(aggregated), 11, 13(export/deletion), 14–16, 18, 20.